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July 2004 Archives
July 14, 2004
Election Year Marketing
Posted by Kevin D. Hendricks | Filed under: Marketing
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Politics may be an odd place to find business wisdom, but you'd be surprised. You can learn a lot from what George W. Bush and John Kerry are doing (or aren't doing) that can help your organization's marketing efforts. As the election year heats up, pay attention to what works and what doesn't.
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