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December 4, 2006
What is Your Category?
Posted by Brett Hutchinson | Filed under: Whitepapers
You have heard that famous Vince Lombardi story haven’t you? It’s the one where the famous NFL coach explains the game of football to a bunch of seasoned NFL players. Coach Lombardi begins by saying, “This is a football,” and then proceeds to tell the team how the game of football is played in painfully simple terms.
What is Your Category? (PDF, 111 KB, 3 pages)
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