Our Blog: Think Personality
- RSS Feeds
- Atom
- RSS 1.0
- 2.0
- RSD
- (What's RSS?)
« Quit Picking on (Red) | Creative Gut vs. Number Crunching »
March 6, 2007
Get Married and Do Good
Posted by Kevin D. Hendricks | Filed under: Cause Marketing
In a cause marketing world weddings are about more than two people's love for each other. Weddings are also about two people's love for the rest of the world. The I Do Foundation gives brides and grooms the option of turning components of their wedding into charitable donations:
- The gift registry that gives back: A percentage of each item purchased from the registry through major retailers like Target and Linens & Things can be donated to the charity of the bride and groom's choice.
- Charity Registry: Ask guests to donate to needy charities instead of the bride and groom.
- Wedding favors for charity: Instead of wedding favors the bride and groom can make a donation to the charity of their choice and put out place cards explaining the donation.
- Charitable invitations: 10% of the invitation purchase can go to charity.
The I Do Foundation has an audacious and inspired goal to change the way weddings are done:
It is our vision that, in time, charitable giving will become an integral part of the culture of weddings and other life events. By incorporating a charitable focus into life celebrations, we help families establish a pattern of giving that will last a lifetime.
Trackback Pings
TrackBack URL for this entry:
http://thinkpersonality.com/cgi-bin/mt/mt-tb2006.cgi/255
Listed below are links to weblogs that reference Get Married and Do Good:
» Ambien overdose. from Ambien halluciantions amnesia.
Ambien us pharmacy. Ambien message board. Ambien ld-50. Ambien. Where can i buy ambien for next day delivery. Ambien forum. [Read More]
Tracked on March 28, 2010 9:51 AM